Nothing about strength is free. It’s taken under weight.
The Built Not Given Hoodie stands for pressure accepted and standards enforced. Crossed barbells and plates with wings represent the load placed on you—and the freedom earned by carrying it instead of running from it.
This isn’t motivation. It’s a rule you live by.
Show up. Put in the work. Repeat.
Built for cold mornings, heavy sessions, and long days where comfort is earned—not expected.
